How peer pressure impacts your wallet

Views: 388 We are social animals and we have emotions. So peer pressure is a very strong force that impacts our lives everyday. It affects the way we behave in public, what we eat, and how we dress. Major corporations are aware of this and they use this to market their product. Coca cola, Apple, and fashion brands market a lifestyle more than a product. The underlying message being that if you want to be in this group, you need to own this product. If you want to be perceived this way, you need to use this product. I was …

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